Future entrepreneurs gave a Dragons’ Den-style pitch to local business leaders in a bid to win their support for an innovative idea.
Business Level 3 learners, who are in their second year, were challenged to showcase their entrepreneurial skills by designing and conceiving a commercial strategy.
The group has since launched U-Box, which packages up essential items for everyday situations with the aim of “making people’s lives easier”.
After successful pitches to the likes of Lloyds Bank and Santander as part of Global Entrepreneurship Week, the learners welcomed local business leaders to the Institute to hear their ideas.
Seafox managing director Simon Dwyer and e-factor managing director Mark Webb were joined by Grimsby Institute CEO Gill Alton and executive marketing director Hugh Callaway for the pitch.
Reece Leggett, programme leader for Business, said the aim was for learners to build links by showcasing what they can offer.
“They’ve been working on this since October. They came up with the idea and have been leading on the marketing and research, so it’s been very much a facilitating role for the staff.
“The aim is to present at the national finals for Young Enterprise Start Up next year, after the product has been refined and funded.
“They’re doing a great job and have worked together really well.”
Hugh added: “We all enjoyed the learners’ pitch, which was engaging and well-informed, and look forward to following the rest of their journey.”